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CWC B2C Telesales & Sales Planning Director - Jamaica

Kingston, Jamaica Category: Consumer Sub-Category: Sales

Company Values

Our success depends on our people. What connects us, unites us and makes us ‘us’ is the passion and pride we have for creating moments that matter for our customers. So, wherever you choose to start your career at Liberty Latin America, we’re all guided by a shared vision, philosophy and principles that enable us to bring our culture to life. We do it the best and we do it with spirit.

  • Risk taking We’re empowered to take risks for our customers and each other. Making mistakes is OK.
  • Respectful We treat others like we want to be treated. It is nice to be important, but it is more important to be nice.
  • Honest We’re honest with others but, more importantly, we are honest with ourselves.
  • Hardworking We work hard for our customers, colleagues and investors.
  • Disciplined We’re consistent and we measure our performance. Commitments matter to us.

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What I love about our culture is the opportunities we create for our employees to grow their careers with us and the passion we have for growth. I love seeing people stretch and challenge themselves, working outside of their comfort zone and flourishing as a result. Doing great things for their self development, their families, our business and our customers.

Kerry Scott, Chief People Officer

Job Description

A strategic CWC B2C role with oversight accountability for all CWC B2C Sales Execution to be achieved through collaboration with in-market teams and other stakeholders:

(1)Center of Excellence oversight of the Telesales business across CWC

a.Collaborate with all markets on sales campaigns

b.Scripting development and application

c.Dialer management

d.List generation

e.BPO relationship management

f.Campaigns effectiveness

(2)Center of Excellence oversight of CWC B2C Sales Plans Development:

a.Collaborate with in-market B2C Sales & Distribution Heads to develop the relevant Sales Plan for Fixed & Mobile Gross Adds/Net Adds achievement

b.Collaborate with in-market B2C Sales & Distribution Heads to develop the relevant Sales Plan for FMC Gross Adds/Net Adds achievement

c.Collaborate with in-market B2C Sales & Distribution Heads to develop the relevant Sales Plan for Recharge Revenue achievement

d.Support in-market B2C Sales & Distribution Heads in the submission of sales plans for approval

(3)Alignment of CWC B2C Sales Plans with B2C Key Stakeholders:

a.Align sales plan with in-market B2C Commercial Leads

b.Align sales plan with BMC Leads

c.Align sales plan with Service Delivery (Installation) Leads

(4)Collaborate with In-Market B2C Sales & Distribution Heads on the effective execution of approved sales plans

(5)Conduct periodic sales performance reviews with in-market teams to evaluate effectiveness of sales plans and make adjustments to tactical approach as needed to deliver required results

Other Functions

Will be required to liaise with and maintain effective business relationships with the wider CWC team, in-markets leadership, local teams as well as key customers/business partners.  Very close working relationship with B2C Sales & Distribution Channels, Commercial and Service Delivery (Installation) teams.

Role Requirements

Educational Qualifications

Abilities and Skills

§Degree in a Management or related business field.

§High level of organizational and decision- making skills.

§Credibility and experience working with all levels of management.

§Appreciation of the Telecommunications business and environment.

§Strong business focus - understanding business goals and context, customer experience and related KPIs that impact business performance

§Strong interpersonal skills, ability to communicate, engage and manage people at all levels including staff/3rd party agency in remote locations.

§Strong problem solving and creative skills and the ability to exercise sound judgment and make decisions based on accurate and timely analyses.

§High level of integrity and dependability with a strong sense of urgency and results-orientation.

§Works effectively in real, cross-functional and virtual teams.

§Able to manage content and process to achieve successful outcomes.

§Excellent people/team management, mediation and coaching skills.

§Influential verbal/written and presentation skills

§Effective project management, numerical, analytical and PC skills.


§Requires at least 5 years of practical work experience in the Telecommunications Industry especially with proven sales performance excellence and the ability to motivate and energize a sales organization to compete and win in a fast-paced highly competitive environment.  Should have experience at the Management level and possess intimate knowledge of the CWC markets sales operations.  Telesales leadership experience is key.

External Contacts



Other Attributes / Behaviours

§Treat staff with respect/fairness, executing sound judgment in conflict resolution/performance management.

§Demonstrate efficiency of execution, flexibility and adaptability.

§Operate with Integrity/honesty                                             

§Deliver within specified deadlines/commitments

§Analytical and strategic thinking.

§Attention to detail

§Persistent, Proactive / takes initiative.

§Work ethic/Sets high standards.

§Team player


Applying here

We want to make your application process as simple and streamlined as possible.
Here’s what you can expect when you apply:

  • 1. Your initial application

    Once you’ve found a job that’s right for you, follow the instructions on screen and submit the information required.

  • 2. Our first review

    One of our Talent Acquisition Consultants will review your application and reach out to you if we think you’re a good fit.

  • 3. Your interview

    We’ll arrange a time for us to meet virtually or in person. Depending on the role and market, there may be more than one interview.

  • 4. Job offer

    If you’re successful in the interview process, we’ll get in touch with you to make a job offer.

  • 5. Onboarding

    If you accept our offer, we’ll arrange a date for you to join the team, with an onboarding session taking place in your first few weeks at the company.

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